DOOH - Digital Out Of Home - is the advertising answer to the digital age.
PWM brings this revolution to the fuel station market.
What may sound like a buzzword at first glance is the hard-hitting, revolutionary solution for any gas station's marketing: Innovative high-end screens use moving images to ensure maximum attention from a clientele that is increasingly distracted by mobile web applications and online gadgets.
DOOH brings customers back to the reality of the gas station and to the offers on site and capture attention especially in waiting situations, when the target group is particularly receptive to inspiration and incentive to buy. At the same time, the fuel station becomes more future-proof, with a new communication line for new developments like e-charging, when customers linger much longer.
dooh-it from PWM brings the fuel station into the digital future. In the first step, dooh-it offers a content management system to display digital advertising content on screens at the gas station: Faster, less complicated and more customer-oriented than ever before. In a second step, dooh-it opens up these screens to third-party advertising, creating additional revenue streams. And the content is also taken care of: With an individual advertising toolbox and the offer of professional creative services without expensive advertising agencies.