Offenburg, 26.11.2024 – The Connector advertising platform from store supplier MCS is being expanded to include a new partner. From now on, PWM customers can also upload free advertising content to the digital signage platform dooh-it with just one click from the Connector and distribute it from there.

The Connector offers a selection of over 500 videos and advertising templates that can now be used via dooh-it in addition to social media, POS systems or payment apps. The connection gives users of both platforms real added value.

“We are continuously expanding the connector with other important technology partners from the convenience market. I am particularly pleased that we have been able to gain a medium-sized partner in PWM, whose leading position in digital systems in the petrol station market and the dooh-it platform make it an ideal addition. In this way, we are expanding our digital activities around the store and the entire petrol station and supporting our customers in their digital advertising activities,” explains MCS Managing Director Torsten Eichinger.

“For PWM and dooh-it, the cooperation with MCS and the Connector is an ideal addition to the existing functions and offers our customers free added value,” explains PWM Managing Director Dr. Max Krawinkel.

Access is very simple for dooh-it users: all they have to do is register at www.mcs-Connector and use the dooh-it button to initiate the rest of the process.

Images and further information can be found HERE

Brief portrait of MCS:

The MCS network is a national group of medium-sized food wholesalers that supplies around 12,000 retail customers such as petrol stations, kiosks, bakeries and grocery stores in Germany.

In 2023, the group generated sales of around EUR 692 million with confectionery, beverages, food, e-loading and tobacco products, making it one of the leading suppliers in the industry.

The network’s partners include the wholesalers Bartels-Langness (Neumünster + Eibelstadt), Bela (Wittenhagen), Naschwelt (Geeste), Cames (Neuss), Utz (Ochsenhausen) and Handelshaus Rau (Pfarrkirchen). The system headquarters, MCS (Marketing und Convenience-Shop System GmbH), is located in Offenburg.

Brief portrait of PWM GmbH & Co. KG – Innovative filling station technology:

PWM GmbH & Co. KG is the leading manufacturer of hardware and software for price displays at filling stations worldwide. For over 40 years, the company from Bergneustadt has been developing innovative solutions for digital price displays at energy hubs – from roller conveyor and segment displays to modern SMD LED technology.

With the digital advertising software dooh-it, PWM is participating in the economic growth of the industry through intuitive and profitable advertising solutions. PWM stands for quality and sustainability in all latitudes and, as a family business in its 7th generation, for reliability and service based on partnership.

Press contact:

MCS – Marketing and Convenience Shop System GmbH
Hanns-Martin-Schleyer-Strasse 2
77656 Offenburg

Homepage: www.mcs.eu/presse
Facebook: www.facebook.de/mcs.gruppe
YouTube: www.youtube.com/MCSconvenience

Contact person:

Anita Pippig
anita.pippig@mcs.eu
0781/616-716